About Shine

Key Shine dates

2027 competition launch
Monday 14th September 2026

2027 entry form available
Monday 11th January 2027

Closing date for entries
Friday 7th May 2027

The Shine School Media Awards 2027
Monday 28th June 2027

About the Shine Awards

What is Shine?

The Shine School Media Awards is a national, free-to-enter competition rewarding UK secondary schools who produce an outstanding newspaper, magazine, podcast or multimedia project such as a digital publication.

The culmination of the competition is a spectacular gala awards ceremony held in the City of London each summer.

Shine is proving to be a hugely beneficial project for the future potential of all students involved, boosting CVs and university application forms. Shine has significant benefits for teachers too, meeting the requirements of the school curriculum.

Building a Shine Awards-eligible project is directly relevant to a number of exams and a school media project can contribute to the following:

  • GCSE Media Studies: both Section A – Media Language and Media Representations; and Section B – Media Industries and Media Audiences
  • AQA A Level Media Studies (7572): the written papers cover Media Language, Representation, Industries and Audiences, while the Non-Exam Assessment (NEA) requires students to create a cross-media production — which can include newspapers, magazines or podcasts
  • AQA Level 3 EPQ (Extended Project Qualification) where, for instance, a student leads an assessed media project
  • BTEC Level 3 in Creative Digital Media Production or Creative Media Practice: Digital Publishing

Your coursework for any of these exams could well also count as an entry if it’s a newspaper, magazine (online, PDF or print edition) or podcast (audio or video).

How do we register for next year’s competition?

How do we start our project?

 

What does Shine try to achieve?

Overall, the goals of Shine are multi-faceted, with the primary aims being to:

  • Encourage an interest in developing print and digital publishing skills in young people, helping them to improve literacy, nurture creativity, develop commercial and business skills, encourage teamwork and develop leadership skills
  • Raise awareness and understanding of the skills required by the media and graphic arts industries, such as commercial awareness, leadership, editorial flair, circulation strategy and design and production and encourage school-leavers to consider the media and graphic arts industries as a career choice
  • Raise awareness of the importance of respecting copyright and the ownership of intellectual property
  • Develop an informed awareness of the need for sustainable strategies to address environmental issues
  • Promote interaction between departments within schools, including English, Art & Design, Business Studies and IT, interaction with the local community and between pupils, teachers and the wider business community

The Shine competition exists to encourage the crafting of stories and visuals, shared by our nation’s young people with their peers. That could be anything from an essay giving flight to a passionate cry for help, the striking image of a classmate discovering who they are, or the vividly-told record of incredible achievement on the sports field.

By recognising the innovation and creativity of students with an awards ceremony, we are not only celebrating their hard work and exuberant voices, but also illuminating potential paths into the world after school. By inviting schools from all over the country to partake, we are also creating a forum for them to share their unique experiences and perspectives.

We seek to reach schools nationwide, encouraging and rewarding the best at our annual awards ceremony and then connecting our winners directly with movers and shakers within the communications industries.

– Richard Chapman, Chair of Shine

Find out what it's like to attend Shine

Judging

The Shine School Media Awards are judged by a high-profile group of industry professionals.

Our 2026 judging panel comprised;

  • Alison Strachan, Managing Director, Shepherds Bookbinders
  • Andrew Gregory, Night Editor, Daily Mail
  • Bettine Pellant, CEO, Picon (Printing Industry Confederation)
  • Bill Bowkett, News Editor, GBNews.com
  • Carol Tullo OBE, Under Warden, The Worshipful Company of Stationers and Newspaper Makers
  • David Poyser, Writer & Podcaster
  • Eliza Clark, Shine alumnus
  • Emma McNiven, Brand Relationship Manager, Foilco
  • Gareth Rubin, Sunday Times Bestselling Author
  • George Thornicroft, Shine alumnus
  • Dr Glenda Cooper, Associate Professor of Journalism at City St George’s University of London and UK director of the European Journalism Observatory
  • Ian Leggett, Upper Warden, The Worshipful Company of Stationers and Newspaper Makers
  • James Mates, European Editor, ITV News
  • Jessica Barclay, Director of People & Operations, The Observer
  • Jonathan Samuels, Sky News Anchor
  • Josy Forsdike, Freelance Picture Researcher
  • Katherine Whitbourn, Deputy Chair of Shine; Readers’ Editor, The Observer
  • Laura Silverman, Freelance Writer and Editor
  • Liz Ross Martyn, Director of Marketing & Engagement, The Printing Charity
  • Luke Chapman, Marketer & Writer specialising in culture, society and arts
  • Matt Hornby, Chief Creative Officer, Foilco
  • Michael Harrison, Past Master, The Worshipful Company of Marketors
  • Nicholas Tattersall, Executive Editor, Reuters
  • Paul Clements, Deputy Comment Editor, The Independent
  • Richard Chapman, Chair of Shine; Creative Director, Richard Chapman Studio
  • Richard Hartley-Parkinson, Executive Editor, Metro
  • Dr Sharon Maxwell Magnus, Head of Media Group, University of Hertfordshire
  • Stephen Marchant, Learning Officer / Comic Art Curator, The Cartoon Museum
  • Stephanie Alexander-Jinks, Co-founder, The Artworks Illustration Agency
  • Tom Morris, Creative Director, Morrisstudio
  • Tomini Babs, Social Media Consultant
  • Trish McCaffrey, Production Director, Hello!
  • Will Jacks, Art Director, Hearst

What you have to do to enter:

  • Encourage pupils to build production of a newsletter, magazine, website or podcast (all categories eligible for Shine) into their programme or introduce a team project
  • Register your interest
  • Submit your school’s chosen entry by the entry deadline with a completed entry form

 

What your school could win:

  • All shortlisted schools will be invited to an awards ceremony in the City of London in the summer
  • All winning and highly commended entries will receive a framed certificate to keep
  • An overall winner will receive the Harrison Cup to retain for one year
  • A wide range of work experience opportunities
  • ‘Shine Masterclasses’, for some awards, with industry experts