Your business plan
Producing a business plan for your entry
A business plan is a written document that clearly identifies your objectives and outlines the methods for achieving them.
The business strategy award will be judged on the business plan you submit and any additional evidence of a commercial strategy to make the magazine viable. We do not need to see a full business plan, you are asked to submit a summary version.
So what should a business plan include?
First and foremost focus on the creation of a distinctive product. With that in hand, selling your idea to advertisers or sponsors will be much easier. Here are a list of other key elements of your plan that our judges will be looking for.
More help with your business plan
There are many websites that provide information on writing business plans. We provide here a list of resources that focus specifically on magazine and newspaper plans.